Do big American cars, and perhaps small Italian cars, make you look red?
They may still do so. And in the context of what they’re involved with, the brand is very okay about it.
Jeep, RAM and Fiat have partnered with U2 frontman Bono (RED) to offer a special edition vehicle aimed at raising about $ 6 million to combat the health crisis. ..
There is no word from Ateco, the brand’s national distributor, as to whether the product coming to New Zealand is involved in the cause, and words from the Stellantis headquarters in Turin, Italy suggest that it is unlikely. increase.
So far, public relations material about the project has only talked about product sales in North America and Europe.
However, if it extends to Australasia, there is no problem in identifying the vehicle associated with it. Commitments are literally color coded.
So far, the vehicles nominated to be included are the Jeep Compass and Renegade’s small sports utility editions, the RAM 1500 pickups, and the electric version of the Fiat 500 in Europe.
Funding from vehicle sales will support the World Fund, which began operations in 2002 to end the HIV / AIDS, tuberculosis and malaria epidemics. Since then, it has expanded to include support for coronavirus pandemics.
Stellantis, to be on the safe side, is a comprehensive organization to which all these marks belong, but does not state how much profit from each vehicle sale will bring to the organization. ..
Stellantis brand on Bono playlists — Motoringnz
Source link Stellantis brand on Bono playlists — Motoringnz