Market Overview of Starter Cultures: Trends, Opportunities, and Projections

The global market for starter cultures was valued at approximately USD 1.1 billion in 2022 and is projected to reach USD 1.5 billion by 2027, growing at a CAGR of 5.5% during the forecast period.

Various macroeconomic and microeconomic factors in key countries have significantly influenced the global starter cultures market, driving substantial growth in terms of sales value. The increasing demand for fermented dairy products like yogurt and cheese has been a key driver. Innovations in the yogurt sector and the multifunctional properties of starter cultures have further propelled market expansion.

Among bacteria-based starter cultures, thermophilic bacteria are predominantly preferred. These bacteria thrive at temperatures above 40°C, crucial for fermenting certain types of cheese such as mozzarella and cheddar. Mesophilic bacteria, on the other hand, are favored in yogurt production and other dairy products that do not require high fermentation temperatures.

Major manufacturers in the market include Chr. Hansen A/S (Denmark), DuPont (US), and DSM (Netherlands). Chr. Hansen, for instance, focuses extensively on thermophilic cultures in its product portfolio.

Multi-strain mixes are gaining popularity for their ability to enhance product characteristics such as flavor consistency and increased acid production rates. These mixes are particularly used in cheese and yogurt production as probiotics or prebiotics, thereby driving demand. Leading manufacturers such as Chr. Hansen Holding A/S, DuPont, and LB Bulgaricum have significant portions of their product offerings consisting of multi-strain mixes.

The Asia Pacific region is expected to witness the fastest growth during the forecast period, driven by increasing consumer preference for healthy food options and rising demand for fermented dairy products. Countries like China, India, and Australia & New Zealand are leading markets in the region, fueled by growing consumption of milk and dairy-based products.

Key players in the global starter cultures market include Chr. Hansen Holding A/S (Denmark), DuPont (US), IFF (US), and LB Bulgaricum (Bulgaria).